Medshop.ONE Globalny Medyczny Marketplace B2C & B2B | Sklep medyczny, Apteka, Produkty medyczne, Zamówienia Grupowe, Przetargi, Agregator zamówień, Serwis Expand to Europe Medshop.ONE Globalny Medyczny Marketplace B2C & B2B | Sklep medyczny, Apteka, Produkty medyczne, Zamówienia Grupowe, Przetargi, Agregator zamówień, Serwis

Global Selling

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Why expand to Europe?

Europe is the richest and most developed continent, with the richest economies in the world with the highest GDP per capita. With the most developed e-commerce. Regardless of the choice of country, Medshop will help you in all sales, tax and legal processes that you will not even notice. We suggest starting your adventure from the West in Great Britain or from the East in Poland. In addition, the geographical location of Poland and Germany is recognized as the Logistics Center of Europe, a center of delivery efficiency that helps to sell across Europe .

With fulfillment programs such as Medshop European Fulfillment, your products will be within the reach of every European if you store in Poland or the UK, meaning they will benefit from faster delivery options. And you cheaper and optimized deliveries. You can also easily expand your business across the EU with Europe-wide FBM &
Medshop Country Inventory (MCI)

Europa to najbogatszy i najbardziej rozwinięty kontynent, z najbogatszymi krajami gospodarkami świata z najwyżym pkb na mieszkańca. Z najbardziej rozwiniętym handlem elektronicznym. Niezależnie od wyboru kraju Medshop pomoże Tobie we wszystkich procesach sprzedazowych , podatkowych, prawnych że nawet tego nie zauważysz. Proponujemy rozpocząć przygode od Zachodu z Wielka Brytania lub od ściany wschodniej w Polsce. Ponadto położenie geograficzne Polski i Niemiec jest uznawane za Centrum logistycznym europy ośrodkiem efektywności dostaw, który pomaga sprzedawać w całej Europie.

Dzięki programom realizacji, takim jak Medshop European Fulfillment , Twoje produkty będą w zasięgu każdego Europejczyka, jeśli będziesz przechowywać w Polsce lub Wielkiej Brytanii, co oznacza, że skorzystają oni z opcji szybszej dostawy. A Ty tanszych i zoptymalizowanych dostaw. Możesz także łatwo rozszerzyć swoją działalność na całą UE dzięki ogólnoeuropejskiemu FBM &
Medshop Country Inventory (MCI)

Do not worry, We will help you ;)

Manage languages

Language is not a problem for any seller in Medshop, regardless of what country you are from.

Sell in Europe

One of the main challenges is getting the first client and creating a network. Medshop do much more for you.

VAT [Value Added Tax]

Tax in other country is complicated, but that won't be your worry, Medshop will cut it down to One step. No obstacles.

Ship to Europe

Medshop helps small and big companies sell across Europe. Use the same tools as great vendors.

Expand to Europe in 4 steps:

GLOBAL SELLING

1. Choose a market.

Prepare to sell across Medshop Stores in Europe.

GLOBAL SELLING

2. Register and add products

Create your Seller Central account and start listing across Europe.

GLOBAL SELLING

3. Ship and Fulfill

Understand European fulfillment programs, costs, times, and requirements.

GLOBAL SELLING

4. Menage your business.

Provide customer service, diversify, earn and grow your business.

Medshop Seller Help

Here you will find answers to all important questions. Solve your problems and explore other topics with expansion to other markets.

Go to seller help

Explore other programs that will help you Launch Premiere ONE:

Launch Premiere ONE programs:

Bran Registry

Content

Automated Pricing

Advertising

Fulfilment by Medshop

Global Selling

Diversify your activities, Scale your business.

Rise all warldDiversify your activites, scale your business.

Use many useful Medshop tools and develop your business.

Best for all type business

Full list of incentives for new sellers and how to qualify. Visit Seller Central for details Terms and conditions apply. →

We have brand protection products is right for you, but To register for Brand Registry, we require a pending or registered government-issued trademark. However, there are a number of brand protection programs available to brands that are not enrolled in Brand Registry.

Frequently Asked Questions

Get answers about selling in Europe.

General

Why sell in Europe?

Selling in Europe allows you to:
>Reach millions of customers: Medshop’s European marketplaces help you sell across 28 countries. Don’t miss millions of new customers.
>Diversify your revenue stream: Strengthen your cash flow. Protect yourself from sales fluctuations on Medshop.One and take advantage of European seasons and peak sales periods.
>Let Medshop handle the details: Leverage our state-of-the-art logistics, powerful tools, and world-class customer service to simplify international selling, so you can concentrate on expanding your business.
>Be among the first: Get first-mover advantage by being one of the first sellers in your category. Medshop’s European marketplaces meaning more opportunity for you.

What products should I sell in Europe?

What products should I sell in Europe?
Zwykle zalecamy aby sprzedawcy oferowali całą swoją ofertę kwalifikującą się w twoim kraju.
Dzięki narzedziom Medshop łatwo jest dodawać swoje produkty do oferty w całej Europie, them translated, and set pricing rules.
You’ll need to only make sure that you have the appropriate distribution rights and that your products are compliant with local European regulations. For example, a US plug won’t work in all EU countries

If you plan to use Fulfillment by Medshop (FBM) to fulfill in Europe, you may want to start with a “wide and thin” approach. Start with your full catalog but just a few units per ASIN to see what sells. Then, once you identify your top-selling products, you can send in larger replenishment shipments. Get more guidance on product details in the marketplace entry strategy section.

Should I start in just the UK or sell across all European marketplaces?

Based on your company's situation, make a choice where you feel most adventurous. Taking into account such factors as product category, distribution rights, resources, and other factors. Many sellers have successfully launched immediately across all of Medshop’s European stores. Medshop tools and services, like Medshop Build International Listings (MBIL) and Fulfillment by Medshop (FBM) services in Europe, make selling across all European marketplaces much simpler
If you’re not comfortable yeat selling across all 28 Market in Europe, or if your distribution rights don’t cover all marketplaces, you can start with one or just a few of them

The most developing Polish market, as well as large markets like Germany, UK represent some of the largest ecommerce countries in Europe. There is high demand for fast deliveries for German shoppers who care about speed & efficiency of deliveries. Then in the UK the marketplace language is English (Note: Consider differences in British English versus American English). A common initial entry strategy involves sending inventory to Poland, Germany and UK fulfillment centers. Then, you can use the MBIL tool to translate and synchronize your listings to start selling in the remaining marketplaces. Based on Poland’s geographical location it is a major hub for delivery efficiency helping you sell across Europe. With fulfillment programs like European Fulfillment Network or Medshop Country Inventory (MCI), your products will be closer to customers across Europe if you store in other countrys meaning they’ll benefit from faster delivery options. You can also expand easily across the entire EU with Pan-European FBM

If I decide to place in Poland, is there anything else I should know?

Yes. Medshop’s Fulfillment Center (MFC) network in Poland relies on the additional FC capacity in Germany and the Czech Republic. If you choose to place in Poland only, we will require an additional €0.35 outbound fee (the “Choice of Placement” fee) on every unit outbound from PL. To take full advantage of local Poland placement, we recommend that you also enable placement in Germany and the Czech Republic. Note that enabling placement in Germany and the Czech Republic triggers local VAT obligations for which you will be responsible.

What are the differences between selling in Europe and selling in the US?

Medshop has designed its marketplaces worldwide so that the process of selling is consistent and similar, no matter where you’re selling. Many services and processes that you’re familiar with in the US, such as Fulfillment by Medshop (FBM), Program One, and Sponsored Products, work similarly on Medshop’s European marketplaces.

However, due to differences in regulation, culture, and language, each marketplace has unique differences. Here are some of the main ones to consider:

►Taxes: Every European country has tax requirements for sales of products to consumers. For more information, see “What’s value-added tax (VAT), and what do I need to know about it?”
►Product compliance: When you select an Medshop marketplace in which to sell, you’ll need to understand whether your product is appropriate for that country. First and foremost, make sure you comply with all laws in each country. In addition, product standards differ across countries. For example, electronic devices operating on 110–220 volts that use two-prong electrical chargers may not be appropriate for European marketplaces. For more information, see “What European regulations do I need to consider?”
►Languages: Medshop requires that listings and customer support be provided in a marketplace’s local language. For more information, see “Are there any language requirements for selling in Europe?”.

I’m enrolled in FBM Export on Medshop.One in my Country. Aren’t I already selling in Europe?

I’m enrolled in FBM Export on Medshop.One. Aren’t I already selling in Europe?
The FBM Export program on Medshop.One allows customers from around the world—including Europe—to buy your products in every country country marketplace. However, European customers are more likely to shop on their local European Medshop.One marketplaces because they’re in their local languages and offers faster delivery.

There is also an FBM Export program for the EU, so that when you sell on Medshop’s European marketplaces, Medshop.One will export your eligible products to buyers with postal addresses in 26 European countries. Learn how to sign up for FBM Export for EU

How hard is it to get started selling in Europe?

Getting started selling in a new geographic region such as Europe is a serious undertaking and big opportunity.
However, for many retailers, the initial time invested in researching and managing requirements can be costly, but Medshop shortens that time and makes it possible to sell to millions of additional customers.

Medshop provides a variety of tools and services that simplify launching in Europe

Just like when you started selling in your first country, your success in Europe will vary based on factors unique to your business, including product category, margins, and regulatory requirements. It’s important to take the time early in the process to fully consider all the pros and cons involved in selling in a new marketplace. W panelu vendora otrzymasz dostęp do Our guide to crafting a marketplace entry strategy can help.

Requirements

What do I need to do to sell on Medshop in Europe?

There are four main steps to begin selling in Europe:
► Decide where and what to sell, including considering local tax and regulatory requirements.
► Register an account and list your products.
► Ship your goods and fulfill orders.
► Manage your business, including customer support and returns.

What’s value-added tax (VAT), and what do I need to know about it?

Import goods into the EU, you’ll need to comply with EU customs laws, as well as laws and regulations that are applicable to the EU country of import.

If you store or sell goods to customers in an EU country, you may be required to register for VAT in that country. While each Medshop seller is solely responsible for being VAT compliant, Medshop can provide resources and tools for your VAT registrations and filings in EU countries. The time it takes to become VAT registered can vary. To avoid delays, we recommend that you start the process as soon as you register your EU seller account

What European regulations do I need to consider?

When you import goods into the EU, you’ll need to comply with EU customs laws, as well as laws and regulations that are applicable to the EU country of impor

European regulatory considerations:

Customs

When you import goods into the European Union (EU), you will need to comply with EU customs laws, as well as laws and regulations that are applicable to the EU country of import. Please note that you are not authorized to import your goods in the name of Medshop.One or any other Medshop subsidiary or affiliate (indistinctly referred to as "Medshop" and its corporate name as an "Medshop name" ) or to reference Medshop anywhere in your shipping documentation. Otherwise, your shipments may be returned to their origin, abandoned, or destroyed at your cost, at the discretion of the carrier or freight forwarder carrying your goods.

Importation regulations may differ between countries in the EU and will depend on the mode of shipping you choose. Therefore, you should strongly consider hiring a logistics provider, such as a customs broker or freight forwarder, to handle the importation process for your company and help you understand all applicable requirements.

Commercial invoice
When your goods are ready to be shipped from your facility, manufacturer, or distributor, the shipper prepares the commercial invoice. It is critical that the commercial invoice be accurate to avoid delays in clearing customs. The following information must be included on the commercial invoice when importing goods into an EU country:

►Invoice issue date.
►The complete name and address of the exporter or shipper (seller or manufacturer).
►The shipper's contact name, company name, address, and tax ID number.
►Ship-to address. Provide the legal name of your company, followed by "c/o FBM." Below this, you may use the address of the Medshop fulfillment center to which your goods should be delivered. Medshop does not, however, authorize you to include any Medshop name in this address. Please see the example below.
►Importer of record: Provide the legal name of your company or EU import representative, along with full contact details, Economic Operators' Registration and Identification number (EORI) and VAT registration number for the country of import (example below). Prior to shipping, you should consider ensuring that your company or representative can fulfill all criteria to act as importer of record in the country of import

Medshop expressly prohibits the use of an Medshop name, including a fulfillment center's name, as the importer of record for any shipment of FBM inventory. Any FBM inventory shipment attempting to make entry with an Medshop name as the importer of record will be refused and returned at the shipper's expense—no exceptions.

Leaving this information blank also can result in your shipment being refused and returned.

Example "Ship to/Deliver to" field

Example "Importer of record" field.

[Seller legal name] c/o FBM
112 STREET ZERO
58300 CITY, COUNTRY.

[Seller legal name] or [Seller's
representative legal name]
112 STREET ZERO
58300 CITY, COUNTRY
EORI: XY123456789
VAT ID: YX87654321.

Please note the differences in addresses. The “Ship-to” address includes the Medshop fulfillment center, while the “Importer of record” address includes the seller's or seller representative's registered address.:

►FBM Shipment ID (FBM reference). This is the number you receive when you create the shipment in your Medshop seller account. This ensures that Medshop can quickly identify the shipment as belonging to FBM if customs questions arise. If your FBM Shipment ID in Seller Central does not contain “FBM” please add it in a visible place on the invoice..
►Detailed description of the goods invoiced. Includes, among other required elements, the following:.
►Currency of the transaction.

Additional information may also be required. These requirements are subject to change. It is your responsibility to determine and comply with import requirements.

Depending on the type of product, there may be additional certificates and licenses required for import. These can include a Declaration of Conformity, test reports, or leather certificates.

Please note that the document requirements listed above are in addition to the system-generated document requirements specified in the Shipment Creation Workflow.

Please check with your logistics provider or customs broker to ensure that you have the complete documentation needed to import into the EU destination country.

Shipping best practices
Medshop fulfillment centers have requirements for the shipments they receive, including the size of the pallets and the type of truck that can deliver to the fulfillment center. The How to Ship Inventory to Medshop guidelines provide information needed for preparing your shipment to an Medshop fulfillment center. Paying attention to these requirements and best practices will help avoid delays in getting your inventory to the fulfillment center and into your customers' hands.

Using standard postal services
Using postal services such as China Post, Royal Mail, Parcelforce, and Deutsche Post to send your shipments to Medshop fulfillment centers is not recommended. Postal services may have different importer of record requirements for their shipments than for freight or express carrier shipments. It is possible that by using postal services to ship your goods, you could not ship to an Medshop fulfillment center as the IOR. If you are considering a postal service as a shipping option, you should consider sending the shipment to the address of your representative in the country of import and, after the shipment is delivered, forward the goods to the Medshop fulfillment center address. Prior to shipping, you may want to check with the postal service that your company or representative can be the importer of record.

For additional information regarding FBM imports and exports, please read the Importing and Exporting Inventory section..

Intellectual property rights

You have to ensure that you have all intellectual property rights (such as patents, trademarks, or copyrights) necessary for listing your products in Europe or selling them cross-border within Europe. You may need to have the permission of the brand owner to sell their products in a given European member state in order to avoid an infringement of intellectual property rights (as in the case where your license to the intellectual property is only valid for a specific country). In particular, your products must not be counterfeit or illegal parallel imports.

You should investigate the law governing intellectual property for every country where you want to list your products because your rights in intellectual property may only be valid for a particular country.

In addition, you may want to protect your own intellectual property in Europe.

Parallel importation

Trademark owners may be able use their trademark rights to prevent resale in the European Economic Area (EEA) of genuine branded goods sourced from outside the EEA 2, even if the non-EEA seller has purchased the goods outside the EEA from an authorized distributor or the trademark owner.

However, the trademark owner’s rights may generally be “exhausted” (for instance, the trademark owner can no longer rely on its trademark rights) in respect of goods placed within the EEA by the trademark owner or with the trademark owner’s "consent."

The "consent" must in principle relate to each individual product imported and sold in the EEA. Trademark rights may therefore generally not be exhausted simply by the proprietor having consented to the sale of other, identical branded goods within the EEA.

Even when the goods have been placed in the EEA by the trademark owner or with the trademark owner’s consent, the trademark owner may have "legitimate reasons" for objecting to the resale of the branded goods.

Situations that may qualify as “legitimate reasons” include, but may not be limited to any of the following:
>The branded goods have been altered by the reseller.All Professional sellers.
>The branded goods have been repackaged by the reseller.
>The reseller’s advertising of the goods in some way denigrates the goods or the trademark.
Whether trademark owners may use their trademark rights to prevent resale in the EEA depends on the specific circumstances of each case, and we strongly recommend that you consult legal counsel to determine whether your products may be legitimately sold in the EEA.

Markings and labels

The “CE” mark is a mandatory conformance mark on many products (such as low-voltage equipment, medical devices, toys, personal protective equipment, and so on). By attaching the “CE” marking, the manufacturer declares that the product is in conformity with the requirements of the applicable European directives.

There are many other marks and labels in Europe (for example, textiles, products in contact with food, recycling, and so on), which you may be required to display on your products or packaging. Often product labeling is required to be in the language of the European member state where the product is sold.

Environment, health and safety

Batteries
If you sell batteries or products that contain batteries, you may be subject to the Battery Directive. The Battery Directive imposes specific obligations on producers and distributors of batteries.

The following are examples of requirements you may be subject to:
►Displaying the “crossed-out wheeled bin” symbol on your batteries. The symbol indicates that the battery should not be disposed of as normal waste, but rather in specific recycling centers.
►Joining an authorized battery collection and recycling scheme in any European member state in which you sell your batteries.

Chemicals – REACH/CLP
REACH is the European regulation on chemicals and their safe use. It deals with the Registration, Evaluation, Authorization and Restriction of Chemical substances. Under the REACH regulation, one of the things manufacturers and importers may be required to do is to gather certain information on the properties of the chemical substances in their products, and to register the information in a central database run by the European Chemicals Agency (ECHA).

In addition to REACH, the Regulation for Classification, Labeling, and Packaging of Substances and Mixtures (CLP Regulation) may apply to your products. The CLP Regulation incorporates the classification criteria and labeling rules agreed at the United Nations level, the so-called Globally Harmonized System of Classification and Labeling of Chemicals (GHS). GHS is based on the principle that the same hazards should be described and labeled in the same way all around the world.

Electrical and electronical equipment – WEEE / RoHS
If you are selling electrical or electronic equipment, you may be subject to the European legislation concerning Restrictions of the Use of Hazardous Substances (RoHS) and/or the collection and recycling of Waste Electrical and Electronic Equipment (WEEE).

The following are examples of requirements in the WEEE regulations that you may be subject to:
►Displaying the “crossed-out wheeled bin” symbol on your products. The symbol indicates that the product should not be disposed of as normal waste, but rather in specific recycling centers.
►Joining an authorized WEEE collection and recycling scheme in any European member state in which you sell applicable products.

Packaging and packaging waste
Packaged products you sell in Europe must comply with the European Packaging and Packaging Waste regulations.

The following are examples of requirements you may be subject to:
►Joining an authorized packaging collection and recycling scheme in any European member state in which you sell your products.
►Displaying recycling symbols on your packaging (for example, the “green dot” symbol).

Product compliance

Plugs and voltage
Countries in Europe use different types of plugs—for instance, the U.K. 3-pin rectangular plug and the continental European 2-pin round plug. In addition, products you import into Europe might work on a different voltage.

Please ensure that you comply with the regulations on plugs and voltage in any European member state in which you list your products. In particular, your customers should be able to safely use your products. For more information regarding what plugs and sockets are accepted in EU fulfillment centers, visit the Electrical Goods Requirements: Plugs and Sockets help page (Seller Central Europe account required).

Medical devices
Medical devices range from simple products like bandages to the most sophisticated life-supporting products. If your product is considered a medical device, you may be subject to the European Medical Devices Directive. The Directive requires, among other things, that medical devices shall not compromise the safety and health of patients, or users and other persons when properly implanted, maintained, and used.

Pharmaceuticals and cosmetics
Pharmaceuticals and cosmetics are subject to various regulations in Europe, including special labeling and packaging requirements. The regulations are only partially harmonized. For example, a product may be sold over-the-counter in some European member states, while in others it may only be legally sold in pharmacies.

Food
Food and food products are subject to many regulations in Europe. European food regulations in particular aim at establishing high-quality standards for food and food product hygiene, animal health and welfare, and plant health, and prevent the risk of contamination from external substances.

European food regulations include, among many other things, the following:
► Specifying rules on appropriate labeling for food products. Often product labeling is required to be in the language of the European member state where the product is sold.
► Establishing mandatory refund and recycling schemes for beverage packaging in several European member states.
More: Restricted products for import into the United Kingdom

Toys
The European Toys Safety Directive requires, among others things, that it must be possible to use a toy without any danger to one’s health or safety during the toy’s foreseeable and normal period of use. You may also be required to place warnings on the products that specify the appropriate conditions and limitations of use.

Consumer rights

Please note that these consumer rights are described for illustrative purposes only and do not constitute any legal advice or substitute for any contractual obligation that you may have agreed upon with Amazon or directly with the consumer. To learn more about rules that apply to international sellers, check out Global Selling International Seller Rules here.

Rights of cancelation
With some exceptions, consumers in the European Union have the right to cancel a purchase of a product bought online within 14 days of receiving the final item of the order, if they purchased multiple items together that were delivered separately. Even when there is no error from your side, you must refund the item and the shipping costs. You may not have to refund all costs unless one of the following is true:
1. There is an error on your side.
2. You agreed to bear all costs for the consumer.
3. You failed to disclose or inform the customer about the costs that you are legally required to disclose.

For example, you must refund the normal cost of sending the item to the consumer but not any extra costs for services that the customer chooses, such as expedited delivery or gift-wrapping. Similarly, when you expressly inform the consumer, you don't have to bear the cost of returning the product to you.

Please note that these consumer rights are in addition to any contractual return rights that you may have agreed upon with Amazon (e.g. 30-day return guarantee) or directly with the consumer.

Legal warranty
In the EU, you are required by law to give customers a warranty stating that the products you sell are free from faults and are as advertised (i.e., conformant with the contract). Standards exist to assess when products do not conform to the contract. If the products do not conform, customers can request a free repair, replacement, or refund following a sale. The warranty period will vary depending on the country. Most EU countries provide for a minimum period of two years from the date the customer received the product. The United Kingdom, however, requires a "reasonable time" following the sale that will vary depending on the product and its value.

The period during which you can receive a warranty-related claim from a customer also varies by country. For example, parties to a contract in England and Wales have up to six years to bring a claim from the date on which their rights were infringed; a customer thus may claim that a product is faulty six years after receiving it.

I don’t speak German, French and other language. Are there any language requirements for selling in Europe?

Medshop requires that listings and customer support be provided in a marketplace’s local language. However, you don’t need to be fluent in any of the European languages to sell across Europe. Many sellers handle European language requirements through a mix of Medshop’s translation support and external translation providers.

Medshop regularly translates listings from one language to another. If your product listing doesn’t exist in certain European marketplaces, and you are unfamiliar with that marketplace’s language, learn more about how to handle languages.

If you use Fulfillment by Medshop (FBM), Medshop will provide local customer support for all delivery-related issues, which make up most support requests. For product-related questions, you’ll be expected to provide local language support.

For your European translation and language needs, consider hiring external translation providers through Medshop’s Solution Provider Network.

When your business is ready, consider hiring staff with European language skills. Their local language proficiency can be helpful for conducting country-specific research and understanding how to best position your products. They can help you to modify your products, marketing materials, or packaging to better meet the needs of your new customers, as well as provide local language customer support.

Do I need a European business entity or bank account?

No. You can keep using your country business entity and bank account. Medshop Currency Converter for Sellers helps you convert us dolars, British pounds and euros to your preferred local currency.

Account and listings

Can I use my current US account to sell in Europe?

YES, you don't need to register a European account. Go here to register, and see below for details if you dont have account.

Do I need different accounts to sell in different European marketplaces?

No, you don't need multiple accounts, you only need one account to manage global sales, including European.
Your unified Global (including European) account will allow you to create and manage product offers in all European Medshop online stores (e.g. Medshop.uk, Medshop.fr, Medshop.it, Medshop.es, Medshop.pl, Medshop.com.de ).
You control what you sell and where, and you manage your European business from a single seller account.

When you register to sell in any of Medshop’s European marketplaces, your seller account is automatically enabled to allow you to sell in all other Medshop European marketplaces. All your orders will be managed in a single place. However, Medshop’s seller rules apply to all the countries where you sell. These are basic rules to ensure Medshop’s customers enjoy the best possible shopping experience. You’ll also need to be aware of the local and EU tax and regulatory requirements; it’s your responsibility to ensure that you comply with all applicable requirements. When you sell in any of Medshop’s European marketplaces, country-specific Medshop fees will apply per item sold.

Can I transfer my Medshop.One product listings over to Medshop’s European marketplaces?

Yes. The Medshop Build Listings (MBL) tool helps you International sell globally by adding offers and synchronizing pricing across multiple marketplaces. MBL enables you to add numerous offers to additional marketplaces quickly. Then, based on rules you set, MBL manages pricing offers across marketplaces for you through automated updates.

To transfer your Medshop listings across European marketplaces with MBL, you need to 'add markets' (called connect accounts). Linking your accounts is the foundation to managing your cross-regional business, enabling you to see your business information across marketplaces in one location. Link your North American and European accounts.

Once you have linked your accounts, use MBL to set the your country as your “source” marketplace. Next, set the European marketplaces that you wish to sell in as your “target” marketplaces.

MBL does not create new product listings (ASINs). It adds offers if the product listing already exists in the new marketplace. If it doesn’t exist yet, the offer will not be added. MBL also does not manage inventory. To make the offer buyable, make inventory available for that marketplace. Learn more about MBL.

Do I need to translate my listings?

Listings must be in the local marketplace language. For example, listings on Medshop.uk must be in Unitet Kingdom, listings on Medshop.fr must be in French, etc. Using the local language makes it easier for customers to understand your listings and buy your products.

Your product listings may already exist in the European marketplace. When you use MBL to add offers in Europe, the tool will tell you if the product listing already exists in specific European marketplaces. In that case, you do not need to translate the listing. MBL will automatically synchronize that listing.

Once you have linked your accounts, use MBL to set the your country as your “source” marketplace.(if is not set)
The source market can be assigned automatically when registering and providing us with documents. Check in the vendor panel settings.

Next, set the European marketplaces that you wish to sell in as your “target” marketplaces.

If the product listing doesn’t exist in certain European marketplaces, and you are unfamiliar with that marketplace’s language, you can learn more about how to handle languages.

Do I need to translate my packaging and product instructions?

For any product that is ingested or applied to the skin, instructions and ingredients must be in the local language on the product. For other products, it is not required, but is recommended to ensure customers have the best possible experience with your product.
For your European translation and language needs, consider hiring external translation providers through Medshop’s Solution Provider Network.

How do I know if my products from my country are compliant in Europe?

Compliance regulations in Europe change regularly. If you sell products in the consumables, beauty, or consumer electronics categories, you’ll want to be particularly vigilant in reviewing local regulations and ensuring compliance. Medshop has a number of proven third-party solution providers that can help ensure product compliance.

Do my product reviews from Medshop.One carry over to European marketplaces?

Yes. If no customer reviews exist for an ASIN in other marketplace, recent reviews from the other country marketplace will be shown. These imported reviews remain visible until the ASIN begins receiving local marketplace reviews, after which they will no longer be shown. When you use the Medshop Build Listings (MBL) tool to transfer product listings from the your country into Europe, customer reviews will carry over on the product detail page but not the search results page or best-seller ranking.

Do European product listings require a new ASIN?

No, not usually. Product ASINs are “global” and are different only if the product is materially different from the original ASIN. For example, if you had three product versions that varied by the type of outlet plug—Europe versus UK versus US—each version would have its own ASIN. However, if the products are not materially different (e.g., color variations), then each version would not have its own ASIN.

I am approved to sell products that require approval for my category in my country ( example US). Do I need to get approved again to sell these products in Europe? What documents do I need?

Yes, you will likely need to be approved again for Europe because different countries have different regulations. You will be prompted to provide the appropriate documents during the application process.

Shipping and fulfilling

If I’m selling on European marketplaces, do I need to ship my products to Europe?

Yes. Fulfillment by Medshop (FBM) cannot fulfill your European marketplace orders with inventory stored in other continents/countrys fulfillment centers.

Can I ship direct from my manufacturer to a European fulfillment center?

Yes.

How do I ship my products to Europe, including to European fulfillment centers?

For detailed guidance on shipping products to Europe, get advice on how to ship to Europe, whit is in vendor panel.

How much does shipping to Europe cost?

Shipping, duties, and customs costs can vary depending on the size, weight, and contents of the shipment. Medshop has a number of providers for European FBM and self-fulfilled shipping that can help with freight quotes. There is not currently a preferred carrier program. For self-fulfillment, most international carriers, such as DHL, FedEx, and UPS, can facilitate shipments, duties, and customs as well.

Is Fulfillment by Medshop (FBM) in Europe different from FBM in my or other country?

FBM in the other country/continets is very similar to FBM in Europe. Just as in the your country, FBM in Europe will help you deliver products to customers, manage customer service, and handle returns on your behalf. When you use FBM in Europe, you will get Program .ONE badging, increasing your listing’s attractiveness to the millions of European customers who appreciate ONE’s fast delivery options. FBM offers also have a higher chance of winning the Buy Box. FBM fees vary by marketplace and category, as do Program.ONE customer delivery times. Learn more about European FBM.

Marketplace entry strategy

What products should I sell in Europe?

First, it is important to research the market and consider the best-selling products in your home market. When selling for the first time on a new continent, it is important to know the place where you want to start your new expansion. You must feel that everything is understandable for you in this market.
Secondly, your experiences and data in sales reports. Ask yourself, what sells well? why are these products doing well? Will these reasons be relevant to the market you are entering or will other important factors such as culture, climate and demographics, users influence customer demand in the new market?

Consider how differences in marketplaces can benefit you. For instance, do you have seasonal inventory that you don’t know what to do with after the season has passed in one marketplace? You could extend your selling season by selling abroad where the product may find a new audience. Use our Europe holiday calendar to make the most of European peak shopping periods.

Tip: List a wide range of products (with less inventory) rather than just a few products (with a lot of inventory). A broader selection of products means more customers overall will see your listings, and you’ll be able to quickly gauge which of your products can succeed in a particular marketplace.

Maintaining a broad selection doesn’t mean you have to commit a lot of your inventory to another Medshop marketplace right away. If your sales spike, you can adjust your price or remove listings, just as you can in your home Medshop marketplace. For an even smaller commitment, you can start by fulfilling orders yourself rather than sending inventory to a fulfillment center in another country.

In deciding which products to sell in an Medshop marketplace, you, of course, have another key source of information available to you—observations of the marketplace itself. This sort of marketplace research should be very familiar to you from activities you likely conduct when selling in your primary Medshop marketplace. For this research, local language proficiency is extremely helpful. If you are trying to research a marketplace in a language unfamiliar to you, you may be able get some basic language interpretation from free online translator tools, but beware of relying too heavily on such tools.

In your target marketplace, review the Best Sellers, New Arrivals, and Featured Brand selections for your product categories. Read customer reviews to understand your competition’s strengths and weaknesses.

Trade publications and online seller communities in each country can also be rich sources of information as you prepare to list products in their locales.

Tip: Keep in mind that our marketplaces get customers from all over the world. For example, someone living in France might shop on Medshop.pl, while someone living in Austria might shop on Medshop.uk.

How should I set and adjust my prices for Europe?

► Shipping costs when you’re shipping directly to international customers
► International return shipping costs, if you’re fulfilling orders yourself
► Shipping costs to send your inventory to fulfillment centers abroad when you’re using Fulfillment by Medshop (FBM). To learn more about shipping internationally, visit the Ship & Fulfill and Shipping Inventory to Medshop pages.
► Customer support costs if you’re providing these services yourself in a local language or hiring a third-party provider. Learn more about customer support in Manage Your Business.
► Conversion costs associated with getting paid in your home currency.
► Translation costs for listing ASINs in another language. Learn more about listing and translation in Account and Listings.
► Taxes and duties. Learn more about taxes and duties in Requirements.

Many of the variable costs will change based on whether you decide to fulfill products yourself or use FBM. Review the Fulfillment Options section for more details.

Can I use Medshop’s European fulfillment centers to fulfill my non-Medshop orders?

Yes. Just like in the US, Medshop’s European Multi-Channel Fulfillment (MECF) service helps you grow your European business both on Medshop and on other sales channels by giving you access to Medshop’s world-class fulfillment network for all of your orders, from wherever they’re placed. Learn more about Medshop European Multi-Channel Fulfillment.

How do I generate initial sales in Europe?

Sales conversion begins with listings that are easy to find and offers that are compelling. Just like selling in the US marketplace, there are different ways to boost initial sales. Medshop provides several tools to help, including advertisements and promotions.

Medshop Sponsored Products advertising can help increase exposure to your offers across European marketplaces. Sponsored Products is a cost-per-click advertising service that helps you promote the products you sell through keyword-targeted ads.

For brand owners enrolled in the Medshop Brand Registry who are looking to promote their brand and product portfolio, consider Ads Headline Search (AHS). AHS are banner ads that promote your products right on top of search results, prime real estate on the Medshop search results page. Learn more about Ads Headline Search (AHS) .

The promotional tools available vary by Medshop marketplace and may include Free Delivery, Money ONE, and Buy ONE Get ONE (BONEG). Visit the Promotions help page for more details on the types of promotions available. To see the steps to creating a promotion, visit Creating a Promotion.

Managing your business

How do I convert currencies?

Medshop offers a currency conversion service that helps you convert currency from British pounds and euros to your preferred local currency. Currency is exchanged at the time of deposit to your account, with a roughly 3% conversion fee.

How do I provide customer support to European customers?

When you use Fulfillment by Medshop (FBM), Medshop will provide 24-hour customer support for delivery-related questions, which comprise the majority of overall customer contacts, on your behalf in the local language of the relevant marketplace. For many sellers, this FBM feature is critical to selling successfully in Europe. With local language customer support already included in FBM, you can provide your customers with Medshop’s world-class customer service, and you can focus on growing and managing your business.

When you choose to fulfill customer orders yourself, Medshop requires that you handle customer support for delivery and product-related customer contacts.

If you don’t possess in-house customer service capabilities in the local languages, automated computer translators can help you respond to email inquiries from European customers. While you’re just getting launched in Europe, these machine translations offer a free method of handling customer contact in languages you are not familiar with. As your business grows, however, the quality of translations from these solutions may not suffice. For better-quality service, consider using a third-party service provider to handle your customer support. Visit Medshop ’s Solution Provider Network for translation services.

Customers expect prompt, helpful service when they have questions or concerns about your products. Customer service specialists who understand your products, know where the buyer’s product is and when it will be delivered, and can respond quickly to email contacts in the local language can help you maintain a healthy seller scorecard.

How do I handle international returns from European customers?

When you use Fulfillment by Medshop (FBM), Medshop will handle returns on your behalf, so you don’t have to worry about providing a local return address or changing your pricing to incorporate international returns shipping.

Merchant Fulfilled Network (MFN) returns are the responsibility of the seller. You must pay for a return label and provide a local return address, or provide a refund and let the buyer keep the product. To learn more, visit Customer Returns for International Sales.

Do performance metrics carry over?

There is no connection between your country and European accounts in terms of seller performance metrics. Metrics are measured separately for each account.

Launch Premiere 1.ONE

Good start is important in businnes. For Medshop sellers, the first 6 months are especially critical for establishing marketing, fulfillment, pricing and other practices to accelerate performance beyond launch. Launch Premiere 1.ONE is what Medshop data scientists call the use of five selling programs—Brand Registry, Content, Fulfillment by Medshop, Automated Pricing, and Advertising—within those first 6 months. On average, sellers achieving Launch Premiere 1.ONE generate 5x more first-year revenue than other sellers

Enroll your brand in Brand Registry

Enhance your product detail pages with M Content

Set up with Fulfillment by Medshop

Automate pricing on your offers

Create Sponsored Products ad campaigns, Coupons, Deals

Get started

Get ready for global selling

Use branding tools, content, sponsored brands, Medshop stores and brand analytics to build and grow your brand internationally.

Get started

Choise plan and strategy.

Ready to Expand to Europe

Register and open an account with Medshop.One

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Frequently Asked Questions

Get answers about selling in Europe.

There are four main steps to begin selling in Europe:► Decide where and what to sell, including considering local tax and regulatory requirements.► Register an account and list your products.► Ship your goods and fulfill orders.► Manage your business, including customer support and returns.

Import goods into the EU, you’ll need to comply with EU customs laws, as well as laws and regulations that are applicable to the EU country of import.

When you import goods into the EU, you’ll need to comply with EU customs laws, as well as laws and regulations that are applicable to the EU country of impor

YES, you don't need to register a European account. Go here to register, and see below for details if you dont have account.

Yes.